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Social Media Services

Everyone says you’ve got to be on LinkedIn, Facebook, Twitter and hundreds of other networks – but no one really tells you how to do social media properly while minimizing your investment of time.

Your marketing department is concerned with two key issues:

How do you get started with B2B social media? Or if you’ve started (and maybe given up), what should you do next?
Time – how on earth do you control the time you need to spend on social media?

Social media is an important channel your company can use to build visibility and relationships with customers and prospects. Customers are searching for your business and products right inside their favorite social media platform.

And if your clients are there, you need to be there too – with content that educates and engages.

Social Media Strategy Starts With Your Goals

Any social strategy starts with your goals. You need to think about what you want from your marketing efforts.

– Do you want to increase your visibility & brand awareness?
– Do you want more people to buy from you?
– Do you want a larger list of potential customers?
– Do you want to speak at events?

You need a plan and you need to carefully manage the content you put out there.

Getting Started with B2B Social Media

LM Group helps your marketing department build a solid social strategy. We can either consult with you on how to implement your social media plan or we can implement it for you.

Having a social media presence is a key piece of your marketing puzzle – if your audience is there. And there’s very good chance they are.

We start by finding out which social channels your audience is participating on to ensure that you’re using the right channels. We talk about your goals and your marketing plan to craft a social strategy and content calendar that integrates with your other marketing efforts. Then we create social content that engages customers, prospects and influencers.

Social Media Management

Your time is valuable and needs to be spent building your business and servicing your customers. Working with your team, LM Group will manage your social media program, giving you benefits of an active, content-rich social media presence … and the time to take care of your other marketing efforts.

LM Group has written content and managed social media programs in a wide range of B2B industries from pharma, biopharma, medical devices, diagnostics and life sciences instrumentation to data management services, education, healthcare and home improvement.

Kickstart Your Social Media Program Today.

Contact LM Group to discuss the next steps for your social media implementation.